Twitter Advertising UK

Tweeting Blanks_

Twitter never seems to rule anything out. They have experimented with text ads, banner ads, and of course promoted tweets and trends.

Twitter’s strengths are about “now”. Using sophisticated techniques we enable our customers to get their message out instantaneously and on-topic while piggybacking on the latest twitter news to get the most mileage and return on investment.

Core Services – at a Glance

  • Promoted trends

    People use Twitter to discover what’s happening right now  and many users glance at Twitter’s homepage a few times a day to see what’s actually trending. Promoted trends take advantage of this phenomenon by giving your company a premium position on that page.

    We ensure that these are on-target messages, contextual and  stimulate action from your potential clients wherever they are.

  • Promoted tweets

    Promoted tweets yield much higher engagement figures than standard online advertising. Compared to banners they are phenomenal. Promoted tweets can yield engagement of between 3% and 10%. Volkswagen managed  52% engagement for its new Beetle launch. Perfect for product launches, company news or associating with large seasonal events such as the Olympics, the World Cup or even something like Glastonbury.

  • Hastag Heaven

    “Follow us on twitter” messages coming from advertisers are everywhere. Hashtags can be more effective. Tactical use of this when associated with a media event ( World Cup, Super Bowl) can spark conversations and discussions for months afterwards. It is possible to opt for open-ended hashtags that encourage people to add their own opinions and this drives engagement by inviting user participation. We find the right ones, formulate the creative and manage the conversation on your behalf, exposing you to your key demographic at the right time every time.

  • Promoted accounts

    Twitter positions promoted accounts in front of users whose profile matches the brand. Twitter establishes the best profiles to target based on who these people follow, and what they tweet. For instance if you follow a lot of football teams then a promoted account for a World Cup sponsor might make sense.

    Highly experienced in leveraging Twitter’s platform on your behalf we build tactical campaigns with multiple promoted accounts on behalf of our clients. Our goal is to use what works to get them more business.

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